YG Entertainment — BLACKPINK: Shut Down

BLACKPINK: Shut Down

Experience BLACKPINK's JISOO, JENNIE, ROSÉ, and LISA like never before with their second series of 3D digital collectibles, now available on VeVe! Featuring adorable and exclusive character designs, this collection brings the iconic members to life in dynamic poses inspired by their global hit, "Shut Down." Immerse yourself in a dazzling fusion of creativity, music, and high-fashion that captures the essence of BLACKPINK's unparalleled artistry.
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"Shut Down" is a bold and mesmerizing hip-hop track that highlights BLACKPINK's fearless charisma and undeniable elegance. With its powerful contrasts—grit and grace, strength and style—the song delivers a commanding message of confidence and empowerment. Don’t miss your chance to collect these digital collectibles that celebrate BLACKPINK's groundbreaking legacy! Immerse yourself in this 3D digital experience that brings their signature style and charisma to life in  Augmented Reality (AR.)

JISOO

JISOO takes the spotlight in her very own blind box drop, featuring four playful 3D digital collectibles! From her signature elegance to an animated dance, a graceful umbrella pose, and a dazzling diamond - special edition, this collection brings JISOO’s charm to life in Augmented Reality (AR) like never before!

Dropping in blind box Waitlist format.

JISOO
Celebrate JISOO’s captivating charm and versatile talent - capture her magnetic presence and endearing expressions. With her powerful vocals, striking visuals, and infectious personality, JISOO leaves a lasting impression in every performance, elevating BLACKPINK's enchanting world.

All unsold JISOO digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 12 April 2025, 8 AM PT | 13 April, 12AM KST
List Price: 14.99
Editions: 4,400
Rarity: Common
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - JISOO

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

JISOO - Diamond Special Edition
This Diamond Edition 3D digital collectible of JISOO captures her radiant charm and elegance in a stunning new form. Showcasing her striking visuals and magnetic presence, this edition adds a dazzling touch to her captivating persona.

All unsold JISOO digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 12 April 2025, 8 AM PT | 13 April, 12AM KST
List Price: 14.99
Editions: 160
Rarity: Common Special Edition
First Edition for Public Sale: #11
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - JISOO

_{A total of 15 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

JISOO - Animated
This animated 3D digital collectible captures JISOO’s elegance and energy as she dances with effortless grace. Showcasing her dynamic movements and magnetic stage presence, this piece embodies the charm and charisma that make her performances unforgettable.

All unsold JISOO digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 12 April 2025, 8 AM PT | 13 April, 12AM KST
List Price: 14.99
Editions: 3,000
Rarity: Uncommon
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - JISOO

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

JISOO - Under My Umbrella
This 3D digital collectible captures JISOO’s elegance and poise as she holds an umbrella, exuding a timeless charm. Her expressive presence and delicate stance reflect the grace and warmth that define her artistry.

All unsold JISOO digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 12 April 2025, 8 AM PT | 13 April, 12AM KST
List Price: 14.99
Editions: 600
Rarity: Secret Rare
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - JISOO

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

_{40% of reservations will be allocated in the Waitlist for MCP Priority Bidding. There is a 5,000 minimum Points bid for this blind box.}

JENNIE

Celebrate JENNIE’s iconic style and captivating stage presence with four 3D digital collectibles dropping in blind box format. Bring JENNIE to life in Augmented Reality (AR) and collect all four playful variations to complete your digital collection!

Dropping in blind box Waitlist format.

JENNIE
Celebrating JENNIE's dynamic impact, these digital collectibles showcase her signature style and stage presence. With a unique blend of charisma and talent, JENNIE commands attention in BLACKPINK, leaving an unforgettable mark with her performances. This tribute honors her iconic status, inviting fans to relive her electrifying moments.

All unsold JENNIE digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 12 April 2025, 8 AM PT | 13 April, 12AM KST
List Price: 14.99
Editions: 4,400
Rarity: Common
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - JENNIE

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

JENNIE - Diamond Special Edition
This Diamond Edition 3D digital collectible captures JENNIE’s striking presence and effortless charisma in a radiant new way. Her powerful stage energy and captivating visuals shine through, reflecting the confidence and elegance that make her an icon.

All unsold JENNIE digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 12 April 2025, 8 AM PT | 13 April, 12AM KST
List Price: 14.99
Editions: 160
Rarity: Common Special Edition
First Edition for Public Sale: #11
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - JENNIE

_{A total of 15 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

JENNIE - Animated
This animated 3D digital collectible captures JENNIE’s signature stage presence as she dances with effortless grace and confidence. Every move reflects her dynamic energy, blending precision with charisma in a mesmerizing performance.

All unsold JENNIE digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 12 April 2025, 8 AM PT | 13 April, 12AM KST
List Price: 14.99
Editions: 3,000
Rarity: Uncommon
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - JENNIE

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

JENNIE - These Are Mine!
This 3D digital collectible captures JENNIE’s playful and carefree spirit as she enjoys a moment of fun with a remote-controlled tank. Her charm and confidence shine through, showcasing the dynamic personality that has made her a global icon.

All unsold JENNIE digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 12 April 2025, 8 AM PT | 13 April, 12AM KST
List Price: 14.99
Editions: 600
Rarity: Secret Rare
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - JENNIE

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

_{40% of reservations will be allocated in the Waitlist for MCP Priority Bidding. There is a 5,000 minimum Points bid for this blind box.}

ROSÉ

ROSÉ’s elegance and undeniable presence are on full display with these four stunning 3D digital collectibles. From an animated dance and her serene pose atop a black and pink globe to a radiant Diamond Special Edition, each piece beautifully captures her soul-stirring vocals and iconic style.

Dropping in blind box Waitlist format.

ROSÉ
These intricately designed digital collectibles perfectly encapsulate every aspect of ROSÉ's dynamic persona, from her unique appeal to her individual style. It celebrates her soul-stirring vocals, effortless grace, and distinct fashion sense, making it a must-have for fans and collectors. We crafted it with the elegance and beauty she exudes as a top-tier artist.

All unsold ROSÉ digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 13 April 2025, 8 AM PT | 14 April, 12 AM KST
List Price: 14.99
Editions: 4,400
Rarity: Common
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - ROSÉ

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

ROSÉ - Diamond Special Edition
This Diamond variant of ROSÉ captures her radiance in all its brilliance. The 3D digital collectible showcases ROSÉ’s captivating charm with a dazzling, shimmering effect that highlights her striking presence and elegance.

All unsold ROSÉ digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 13 April 2025, 8 AM PT | 14 April, 12 AM KST
List Price: 14.99
Editions: 160
Rarity: Common Special Edition
First Edition for Public Sale: #11
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - ROSÉ

_{A total of 15 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

ROSÉ - Animated
This animated 3D digital collectible of ROSÉ showcases her effortlessly flowing in a dance, capturing her grace and fluidity in motion. With every movement, her dynamic energy and captivating style shine through, reflecting her exceptional talent and stage presence.

All unsold ROSÉ digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 13 April 2025, 8 AM PT | 14 April, 12 AM KST
List Price: 14.99
Editions: 3,000
Rarity: Uncommon
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - ROSÉ

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

ROSÉ - Top of the World
This 3D digital collectible of ROSÉ sitting gracefully on a black and pink globe perfectly showcases her elegance and unique style. The vibrant colors of the globe contrast beautifully with ROSÉ's serene pose, creating a captivating and balanced visual.

All unsold ROSÉ digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 13 April 2025, 8 AM PT | 14 April, 12 AM KST
List Price: 14.99
Editions: 600
Rarity: Secret Rare
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - ROSÉ

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

_{40% of reservations will be allocated in the Waitlist for MCP Priority Bidding. There is a 5,000 minimum Points bid for this blind box.}

LISA

LISA, the powerhouse of BLACKPINK, is back with four showstopping 3D digital collectibles! From an animated dance, showcasing her infectious energy, to a fierce sword-wielding pose and a stunning diamond - special edition, these collectibles capture the essence of LISA’s dynamic stage presence and bold charisma.

Dropping in blind box Waitlist format.

LISA
With her smile and creativity, LISA shines as a dominant force in K-Pop, where her charisma reigns supreme. As a versatile BLACKPINK member, LISA captivates audiences with mesmerizing dance moves and powerful rap verses, showcasing innovation and diversity. This collectible honors LISA's unique charm and talent, capturing her dynamic persona and electrifying performances.

All unsold LISA digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 13 April 2025, 8 AM PT | 14 April, 12 AM KST
List Price: 14.99
Editions: 4,400
Rarity: Common
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - LISA

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

LISA - Diamond Special Edition
This Diamond version of LISA elevates her iconic style to dazzling new heights. With her radiant charm and unmatched energy, this collectible captures her unique presence in stunning detail, shimmering with brilliance.

All unsold LISA digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 13 April 2025, 8 AM PT | 14 April, 12 AM KST
List Price: 14.99
Editions: 160
Rarity: Common Special Edition
First Edition for Public Sale: #11
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - LISA

_{A total of 15 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

LISA - Animated
This animated 3D digital collectible of LISA dancing showcases her incredible rhythm and charisma. With fluid movements and an infectious energy, LISA brings the dance floor to life, capturing the essence of her captivating performances.

All unsold LISA digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 13 April 2025, 8 AM PT | 14 April, 12 AM KST
List Price: 14.99
Editions: 3,000
Rarity: Uncommon
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - LISA

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

LISA - Face My Katana!
This 3D digital collectible of LISA features the powerful rapper and dancer holding a sword, exuding confidence and strength. With her fierce gaze and commanding presence, LISA showcases both her warrior-like spirit and unmatchable style.

All unsold LISA digital collectibles from the VeVe store will be burned on 21 May 2025 at 11:59PM PT.

Drop Date: 13 April 2025, 8 AM PT | 14 April, 12 AM KST
List Price: 14.99
Editions: 600
Rarity: Secret Rare
First Edition for Public Sale: #21
License: YG Entertainment
Brand: BLACKPINK
Series: BLACKPINK: Shut Down - LISA

_{A total of 50 editions from this rarity will be withheld by VeVe for licensor, promotional, team and comp distribution.}

_{40% of reservations will be allocated in the Waitlist for MCP Priority Bidding. There is a 5,000 minimum Points bid for this blind box.}

Mystery Airdrop!

For collectors who complete all four sets - JISOO, JENNIE, ROSÉ, and LISA from the BLACKPINK: Shut Down series may be eligble to receive a MYSTERY AIRDROP!

Airdrop details:

To be eligible for the MYSTERY AIRDROP, a snapshot will be taken of JISOO, JENNIE, ROSÉ, and LISA set holders (excludes Diamond Special Editions) from the BLACKPINK: Shut Down series on 30 April, 2025 at a random time between 2PM - 4PM PT. Set holders who are eligible will then be airdropped the reward within 72 hours. Only store-purchased digital collectibles are eligible, so don’t miss out.

VeVe Heart Logo - Pink & Silver Diamond

Unlock the Pink & Silver Diamond VeVe Heart Logo!

This exclusive 3D digital collectible will be airdropped to collectors who hold all four Diamond - Special Editions from the JISOO, JENNIE, ROSÉ, and LISA drops as part of the BLACKPINK: Shut Down series. Don’t miss your chance to collect this sparkling gem!

Airdrop details:

To be eligible for the VeVe Heart Logo - Pink & Silver Diamond 3D digital collectible, a snapshot will be taken of JISOO - Diamond, JENNIE - Diamond, ROSÉ - Diamond, and LISA - Diamond holders from the BLACKPINK: Shut Down series on 30 April, 2025 at a random time between 2PM - 4PM PT. Collectors who are eligible will then be airdropped the VeVe Heart Logo - Pink & Silver Diamond digital collectible within 72 hours. Store and market purchased digital collectibles are eligible.

The New AUTO-PAY Feature is live on VeVe!

Never miss a drop again! With Auto-Pay, you can join the waitlist up to 12 hours before a drop and let VeVe handle the rest.

What is Auto-Pay?

Auto-Pay lets you automatically purchase a collectible if you're selected from the waitlist—even if you're away when it closes! Read more info on Auto-Pay HERE.

Waitlist Drop - Blind Box

Waitlist will open 12 hours before drop time. If you enter the Waitlist and are lucky enough to secure a reservation, you will have 7 minutes to complete the purchase process. If you do not complete the purchase, your collectible reservation will be returned to the public pool and be available for users to purchase directly from the VeVe Store. More info on Waitlist Drops HERE.

‍These digital collectibles will be available for purchase as a blind box, meaning you won’t know which rarity you have acquired until after your successful purchase. From there, you can continue to expand your collection with additional blind boxes, or interact with other users in the Market to complete your set!

MCP Priority Bidding

Upon entering the drop Waitlist, Collectors can opt to redeem Master Collector Program Points to bid on priority Waitlist selection for a collectible reservation. After a bid is placed, Collectors can increase their bid, and/or withdraw their bid up until the Waitlist closes.

At drop time, the highest bidders will be awarded a collectible reservation for the opportunity to complete their purchase using Gems at the Store price. At this point users' MCP Points are deducted from their MCP points balance. If users decide not to make a purchase, their MCP Points WILL NOT be refunded.

If a Collector is NOT successful in securing a collectible reservation using Priority Bidding, their MCP Points WILL NOT be deducted. These Collectors are considered in the Waitlist entry pool and still have a chance to win the drop via normal Waitlist selection logic.

Note: Collectors will only be able to secure a single purchase per successful reservation. Additional collectibles can be purchased after the reservation period ends, if inventory is available.

_{Secondary Market Fees
A 6% fee will be applied to BLACKPINK sales in the secondary market in addition to the existing VeVe 2.5% secondary market fee.}

_{YG Entertainment}

^{YG Entertainment is a comprehensive entertainment company that has produced top artists who have been active on both domestic and global stages, including Jinusean, 1TYM, BIGBANG, 2NE1, WINNER, iKON, AKMU, BLACKPINK, TREASURE, and BABYMONSTER. Based on the world-class in-house production system, it has been active in the global market and led the mainstream generalization of K-pop, and has pioneered innovative trends in the music industry with its artists' high-quality music and performance production capabilities. YG Entertainment is also leading a number of top stars in the field of actor management, by fully demonstrating its own management philosophy and solid know-how.}

_{About BLACKPINK
BLACKPINK is a girl group from YG Entertainment consisting of JISOO, JENNIE, ROSÉ and LISA. BLACKPINK, who captivated the public at the same time as its debut single [SQUARE ONE] was released in August 2016, has since become the world's top girl group by making big hits with each song released such as 'DDU-DU DDU-DU' and 'Kill This Love'.
BLACKPINK’s influence as a global top artist is getting stronger day by day. They have expanded their influence through continuous collaboration with global pop stars, and all four members are active as ambassadors for high-end fashion and beauty brands as representative style icons leading the trend.}

_{VeVe
Founded in 2018, VeVe was created by collectors, for collectors to bring premium licensed digital collectibles to the mass market. With over 8 million NFTs sold, VeVe is the largest mobile-first digital collectibles platform and one of the top grossing Entertainment Apps in the Google Play and Apple stores.}

_{VeVe’s 3D augmented reality photo mode allows collectors to interact with every digital collectible, as well as share their collectibles through VeVe’s in-app social feed, or on external social platforms.}

_{In addition, VeVe uses Ethereum’s layer 2 scaling protocol, Immutable X, which provides instant trade confirmation, scalability (over 9,000 trades per second), zero gas fees, and a 99.9% reduction in environmental footprint. More on carbon neutrality.}